The sweet spot.
 
30mm inner width are becoming the standard for mountainbike rims across all disciplines - and for good reason. It allows running low pressures which provide high grip and comfort without having the tire significantly fold or squirm in heavy compressions and corners. In combination with thoroughly proven technologies such as our flared rim flanges, super quiet FADE rear hub and the MG-washers we have been able to design a wheelset with the technical attributes of high-end wheelsets at a much better price point.